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Roy Lee

  • images: 19
  • views: 65386
  • date: 7-3-16
Apparel brand developer(designer) and fashion merchandiser with years of experiences including online & offline sales & marketing, advertising and exhibit trade shows
  • Region:
  • Southern CA

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  • Category

    Apparel
  • Market Segments

    Mens
    Womens
  • Specialties

    Mens Urban, Modern, Contemporary designer
    Tech-pack Designer
    Oversea production
  • Years of Experience

    10
  • Availability

    Freelance
    Permanent
  • Hourly Rate

    30
  • Relocation

    Yes
  • Technologies

    Illustrator, Photoshop,
    Web Design
    eCommerce Management
  • Schools/Training

    Kendall College of Art & Design
    Visual Communication
    Kolon Fashion Merchandising & Design
    Merchandising & Design

More Information

Skills Set:
- Creating new brand lines
- Innovative Fashion Apparel Design
- Technical Drawing
- Production Management
- Graphic design and Web design
- Handling Trade Shows
- Product & Visual Merchandising
- Trend analysis & forecasting
- International Business Relations

Experiences:
** Xzavier Limited (2012 ~ 2015)
Develop new lines / Concept & Design / Oversea production
Xzavier, Nobility, Truth & Lies, Harley Davidson

** Magic Apparel Group
(Garment Manufacture / Distributor in U.S)
Head Designer/Director of 213Apparel (www.213apparel.com)
2008 ~ 2012
Head Designer / Executive Director
Launched 213apparel
Exhibit Trade Shows
Graphic Design (Website & Others)
Catalog Design
Brand Coordinator / Merchandiser
Coordianted Brand Visual marketing & Campaigns
Trade Show Booth

**STORMMADE INC. Fashion eCommerce(HEAD OFFICE IN L.A CA)
2006 ~ 2008
Sr. Designer & Merchandiser
Web design(graphic design)
On/Off Line Marketing
Managing Brand Accounts
Merchandising Director.
Storm Made is top 5 fashion online shopping mall in Korea and also have stores in the states.

**WONSHIN CO., LTD (Korea) 03/2001-05/2006

Executive Director/Designer (KANI the Licensed Brand) 05/2004/-05/2005
 Analyzing Trend and Concept
 Directing Overall Marketing and Advertising
 Merchandising Complete Apparel Range (including T-shirts, shirts, pullovers jackets, trousers, shorts, skirts) in knitted and woven fabrics right from conceptualization to sample execution.

CEO /Executive Director/Designer (ooo) National Brand 05/2003-05/2004
 Launched sports casual line in INTERPARK’s PB brand
 Manage on-line shopping business including marketing and advertising
 Graphics - Designed T-shirt Graphics, artworks for embroideries, buttons, patches, and tags based on themes of each collection.
 Product Merchandise- Woven, Knit, and Jersey product for both men and women which not only holds the image of brand but also fulfill all commercial aspect of the market.

Product Merchandiser (KOREA) Promotion 03/2001-04/2003
 Fabric and material sourcing considering cost parameters, quality and quantity.
 Negotiates settlements on international trade
 Oversea production control and management
 Draw garment instruction using Adobe Illustrator.

**BTL GLOBAL SI Venture 02/2000-03/2001
Web Master Team leader
 Create Homepages for Casual Brand 02/2000-03/2001
 Create On-line shopping mall and it’s CRM and ERP interface and manual

FAIRS AND EXHIBITIONS:
Jan 2010 ISS Long Beach CC
Aug 2009 Pool tradeshow @LVCC
 Magic Show in Las Vegas: Feb 2005, Aug 2004.
 Canton Fair (textile) in Shang Hai and Guang Zou: Aug 2003, May 2002.
 Market search in Hong Kong: Oct 2002, May 2003.

EDUCATION:

Fashion Institute of Kolon (FIK) Seoul, Korea Mar, 2003
Fashion Merchandising (MD), 74th class
 Merchandise Planning & Control
 Merchandise Presentation & Selling Techniques
 Promotion in the Merchandising Environment
 Brand Imaging

Kuk-Jae Fashion Design Institute Seoul, Korea Dec, 1997
 Illustration and Fashion Business
 Analyze trend and market and establish concept and themes.
 Color and fabric

B.A Kendall College of Art and Design (KCAD)
Grand Rapid, Michigan U.S.A Jul, 1997
 Major in Visual Communication(GPA 3.6)
 Supplementary Major in Photography
 Transferred from Michigan State University Jul, 1995

SKILLS(proficient):
 Microsoft Power Point, Excel, Outlook and Word
 Adobe Photoshop, Illustrator, Page Maker, Quark Xpress, and Premiere
 Macromedia Flash, Dream weaver and Director

LANGUAGES:
Korean (fluent), English (proficient), Chinese (intermediate)

PERSONAL INFO:
 Nationality and Citizenship: Korean
 Immigration Status: Permanent Resident of U.S.A

Email: visualaction@hotmail.com

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