Roy Lee
- images: 19
- views: 65386
- date: 7-3-16
- Region:
- Southern CA
Skills Set:
- Creating new brand lines
- Innovative Fashion Apparel Design
- Technical Drawing
- Production Management
- Graphic design and Web design
- Handling Trade Shows
- Product & Visual Merchandising
- Trend analysis & forecasting
- International Business Relations
Experiences:
** Xzavier Limited (2012 ~ 2015)
Develop new lines / Concept & Design / Oversea production
Xzavier, Nobility, Truth & Lies, Harley Davidson
** Magic Apparel Group
(Garment Manufacture / Distributor in U.S)
Head Designer/Director of 213Apparel (www.213apparel.com)
2008 ~ 2012
Head Designer / Executive Director
Launched 213apparel
Exhibit Trade Shows
Graphic Design (Website & Others)
Catalog Design
Brand Coordinator / Merchandiser
Coordianted Brand Visual marketing & Campaigns
Trade Show Booth
**STORMMADE INC. Fashion eCommerce(HEAD OFFICE IN L.A CA)
2006 ~ 2008
Sr. Designer & Merchandiser
Web design(graphic design)
On/Off Line Marketing
Managing Brand Accounts
Merchandising Director.
Storm Made is top 5 fashion online shopping mall in Korea and also have stores in the states.
**WONSHIN CO., LTD (Korea) 03/2001-05/2006
Executive Director/Designer (KANI the Licensed Brand) 05/2004/-05/2005
Analyzing Trend and Concept
Directing Overall Marketing and Advertising
Merchandising Complete Apparel Range (including T-shirts, shirts, pullovers jackets, trousers, shorts, skirts) in knitted and woven fabrics right from conceptualization to sample execution.
CEO /Executive Director/Designer (ooo) National Brand 05/2003-05/2004
Launched sports casual line in INTERPARKs PB brand
Manage on-line shopping business including marketing and advertising
Graphics - Designed T-shirt Graphics, artworks for embroideries, buttons, patches, and tags based on themes of each collection.
Product Merchandise- Woven, Knit, and Jersey product for both men and women which not only holds the image of brand but also fulfill all commercial aspect of the market.
Product Merchandiser (KOREA) Promotion 03/2001-04/2003
Fabric and material sourcing considering cost parameters, quality and quantity.
Negotiates settlements on international trade
Oversea production control and management
Draw garment instruction using Adobe Illustrator.
**BTL GLOBAL SI Venture 02/2000-03/2001
Web Master Team leader
Create Homepages for Casual Brand 02/2000-03/2001
Create On-line shopping mall and its CRM and ERP interface and manual
FAIRS AND EXHIBITIONS:
Jan 2010 ISS Long Beach CC
Aug 2009 Pool tradeshow @LVCC
Magic Show in Las Vegas: Feb 2005, Aug 2004.
Canton Fair (textile) in Shang Hai and Guang Zou: Aug 2003, May 2002.
Market search in Hong Kong: Oct 2002, May 2003.
EDUCATION:
Fashion Institute of Kolon (FIK) Seoul, Korea Mar, 2003
Fashion Merchandising (MD), 74th class
Merchandise Planning & Control
Merchandise Presentation & Selling Techniques
Promotion in the Merchandising Environment
Brand Imaging
Kuk-Jae Fashion Design Institute Seoul, Korea Dec, 1997
Illustration and Fashion Business
Analyze trend and market and establish concept and themes.
Color and fabric
B.A Kendall College of Art and Design (KCAD)
Grand Rapid, Michigan U.S.A Jul, 1997
Major in Visual Communication(GPA 3.6)
Supplementary Major in Photography
Transferred from Michigan State University Jul, 1995
SKILLS(proficient):
Microsoft Power Point, Excel, Outlook and Word
Adobe Photoshop, Illustrator, Page Maker, Quark Xpress, and Premiere
Macromedia Flash, Dream weaver and Director
LANGUAGES:
Korean (fluent), English (proficient), Chinese (intermediate)
PERSONAL INFO:
Nationality and Citizenship: Korean
Immigration Status: Permanent Resident of U.S.A
Email: visualaction@hotmail.com