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Concept, product and business development

Brand strategy: Development and reinforcement of visual and emotional profile of a brand from set positioning and identity. Above stated both from a design and graphical perspective (working as creative director and designer) as well as from a business strategic point of view (experience within the area of development and reinforcement of brands, also education within the area of marketing with strong focus on brand strategy).

Design skills: Product design, fashion, graphical design and conceptual design.

Business skills: Strong national and international negotiation and buyer experience, excellent project management abilities, long practice of business development and strategy implementation.

Personal skills: Initiative taking, creative, strong ability to cope with very high workload and to perform under pressure, exceptional motivator and ability to get individuals to work towards a common goal.