natasha hetherly
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- date: 1-27-14
Specialties:
-Expertise is in utilizing hand illustration & surface design techniques to create original artwork
-Advanced Adobe skills used to create fresh & exciting print concepts
-Designing allover repeats as well as placement prints from both original and purchased artwork
-Developing engineered layouts for specific garment styles to ensure best yield of fabric
-Creating color ways and preparing artwork for mills using color separation & fabric swatches
-Building & maintaining creative partnerships within design team
Textile Designer
Sharon Young, Inc.
March 2012 Present (1 year 11 months)
Oversee all aspects of print artwork development for Westbound by Dillard\'s (50 mil+ sales), including:
providing inspiration images, initial artwork concepts, designing allover and placement layouts, color-ways, color separations, and engineering prints for production.
Manage work flow to create production ready files for vendors in a timely manner while developing new prints in a deadline driven environment
Design branding, advertisements, hangtags, and labels for private label lines
Trend + inspiration research
Manage and mentor all department interns and assistants
Created best selling artwork concepts for Westbound by Dillard\'s as well as develop prints for our other in house private lines (Multiples & Ali Miles) on a as-needed basis
Owner/Designer
Natasha Hetherly
October 2009 Present (4 years 4 months)santa fe, new mexico
surface + print design
web design, logo + collateral
print concepts for studios showcasing at surtex + print source
Designer
November Design Group, Inc.
November 2009 May 2010 (7 months)
Firm that merchandised showcase homes and staged quick to sell
Orchestrated all creative processes to develop memorable and unforgettable spaces to meet clients needs
Lead a team of four during installations
Responsible for research of market, demographics, competition, and trend forecasting
Managed all aspects of installation--including sourcing, obtaining estimates, providing
purchase orders, coordinating vendors and product details.
Traveled nationwide to see projects through completion and to ensure client satisfaction
JCPenney,Merchandise Assistant 2009 October 2009 plano, texas
Assisted senior design team in home goods department with development of new lines from obtaining samples to creative development
Revised illustrator files and product packages to be sent to overseas suppliers
Utilized Pantones color matching system to communicate correct color interpretation to sourcing
Developed resource library for samples and materials
Researched embroidery and cut work trends for table linens