More Information
Maybelline Lovo-Baker
Email: mlovobaker@yahoo.com
SKILLS
· Proficient in Illustrator and Photoshop
· Understanding of garment construction
· Knowledge of garment specking
· Knowledge of pattern making and draping
· Proficient in flat sketching both by hand and in Illustrator
· Understanding of costing
· Knowledge of fit analysis
· Fluent in English and Spanish
EDUCATION
Associate of Arts in Fashion Design, Fullerton College, CA (2005)
WORK EXPERIENCE
Intern, Los Angeles Career Fair by Style Careers, Los Angeles, CA
(September 2010)
Assist exhibitors with set up and preparation for the event.
Assisted in registration of applicants.
Fashion Design Intern, Urgent Gear, Los Angeles, CA (May 2010)
Spec sample garments for production approval
Assistant Stylist for the Fall look-book photo shoot for the Micros line and the Indigo Star line
Create fabric color cards for showroom
Maintain organization of fabric samples
Organization of showroom samples
Fashion design intern, Matty M, Vernon, CA (April 2010)
Sketch concept ideas for the designer.
Create flat sketches for the First Pattern maker to use.
Sit in on vendor meetings and fit meetings.
Create fabric color cards.
Maintain patterns and samples organized.
Intern, Los Angeles Career Fair by Style Careers, Los Angeles, CA
(March 2010)
Assist exhibitors with set up and preparation for the event.
Assisted in registration of applicants.
Assistant Store Manager, Brand & Operations, Victorias
Secret., Ontario, CA (June 09 ~ February 10)
Assistant Store Manager, Customer Experience Manager (November
2008 - June 2009)
Capabilities Manager (April 2007 - November 2008)
Sales Leader (April 2006 - April 2007)
Bra Specialist (May 2005 - April 2006)
Sales Associate (October 2004 - May 2005
Creates and oversees implementation of action plans to improve key performance indicators to maximize business opportunities.
Assesses the effectiveness of the management staff by providing
the appropriate level of performance feedback.
Evaluates store sales and payroll goals on a daily basis using
key business reports and payroll tools.
Directs brand appropriate strategic merchandising to maximize sales.
Drives brand loyalty by leading an outstanding internal and
external customer experience.
Hires, trains, develops and supervises Center of Excellence
Managers and Supervisors.
Develops hiring plans for both Centers of Excellence.
Coaches leadership team members.
Accountable for focal process for all store employees.
Creates development and training plans for direct reports.
Ensures recruitment from a diverse applicant pool.
Develops succession plans to ensure career paths for all
employees.
Leads and inspires customer centric culture by recognizing and
rewarding team.
Responsible for employee dispute resolution and escalated
customer situations.
Conducts weekly visual merchandising walk-throughs with key staff members.
Creates shortage action plan in partnership with the management
team to minimize loss and achieve shrinkage goal.
Ensures community involvement to drive brand awareness and
loyalty.
Intern, Downtown LA Fashion Week at the Geffen
Contemporary, CA (2010)
Organized apparel for multiple lines (Battalion, Oliver
Tolentino, & Paper Bag Princess Couture)
Prepped garments prior to the show
Dresses models for the runway.
Customer Service, Hat Writer, Disneyland Resort, Anaheim, CA
(June 04 ~ November 04)
Assisted guests with product purchases
Performed free-hand hat writing on various themed hats
Coordinated visual store displays
Managed and coordinated daily sales.
Marketing Assistant, California Market Center, Los Angeles, CA
(June 04 ~ August 04)
Sent out event promotions to clients
Assisted Marketing Director with event planning
Followed up on guest list RSVPs
