More Information

Experience
bebe, Inc., August 2013 – Present Los Angeles, California
Senior Design Manager – Knits Tops, Sweater Tops/Dresses, Seamless/Tubular, bebe Logo, bebe Sport and Outlet
• Manage 1 Design Director, 1 Senior Designer, 5 Designers, 2 Junior Designers, 1 Associate Designer, & 1 Assistant Designer
• Create Trend Reports, Style Out Presentations, Catalog Styling, and Story/Color/Print development
• Contribute in creating monthly themes/stories/deliveries for Main Line
• Approve all fit sessions and lab dips
• Strategize department budgets and allocations
• Travel to Asia, Europe and Canada for tradeshows, seasonal development and comparative shopping.

bebe, Inc., September 2009 – August 2012 Los Angeles, California
Senior Designer – Accessories, Knits & Sweaters (Managed Woven Tops and Tubular)
• Managed 2 Associate Designers & 1 Designer
• Researched and designed all Accessories, Cut & Sew Knits and Sweaters
• Comp’d +146% in Cut & Sew Knits within 6 months
• Attended and approved all fit sessions
• Approved all lab dips and production styles
• Communicated and traveled to China (Hong Kong & Mainland) and Europe for all research, development and production

Costa Blanca, a division of Clothing for Modern Times (Canadian Retail), Los Angeles, California
March 2008 – September 2009
Head Designer
• Directed trend, silhouette and color
• Analyzed OTB in order to merchandise and buy for the store
• Managed 2 Designer, 2 Technical Designer and 4 Fit Technicians
• Communicated and traveled to Asian factories in regards to product development, pricing and production issues
• Shopped domestic and international markets for research and development
• Approved all lab dips, production and shipment samples

Arden B., a division of Wet Seal Inc., January 2007 – March 2008 Irvine, California
Senior Designer – Knits and Sweaters
• Categories include: Cut & Sew Knits (Tops), Sweaters (Tops & Dresses), Handbags, Belts and Shoes
• Designed for 60% to total company (Knit Tops 30%, Sweaters 20%, & Accessories 10%)
• Traveled to Europe, Canada, Asia, and New York for research/shopping
• Coordinated designs and measurements with Asian offices and sample rooms
• Collaborated with Planners to determine how many styles to design per month
• Worked with print houses to execute prints on Knit Tops and Accessories (Handbags and Scarves)

Madison & Bradley, March 2005 – December 2006 Los Angeles, California
Senior Designer
• Created and supervised in house line, Jun’ket (L.A.) [www.junketla.com]
• Worked with private label brands such as Arden B, Guess, Marciano, Rampage, Jak & Rae, and Jedidiah
• Communicated with our oversea counterpart and domestic factory regarding production with private labels and in house designs
• Traveled overseas (i.e. Europe and Asia) for comparative shopping and product development

Andari Fashion, February 2003 – March 2005 El Monte, California
Designer to Senior Designer – Knits & Sweaters
• Created and Supervised 4 lines (Les Coquettes, Sandrine, Si’en, and Em*El)
• Handled private label business with brands such as Arden B., Guess, Marciano, Bebe, Urban Outfitters, and Nordstroms
• Increased vendor base and revenue by 60% because of the recruitment of vendors and products
• Managed 1 designer, 1 associate designer, 1 assistant designer, and 6 production coordinators
• Communicated with our oversea factories regarding production with private labels and with our in house designs

Arden B., a division of Wet Seal Inc., June 2000 – February 2003 Irvine, California
Asst. Buyer to Assoc. Designer – Apparel Sportswear (Specializing in Sweaters, and Cut & Sew Knits)
• Designed and produced specifications of contemporary styles for domestic and overseas production
• Coordinated fittings in order to produce correct measurements for production
• Helped create and develop color and theme stories on different trends for different seasons
• Aided in purchasing sportswear with concentration on Sweaters
• Collaborate with Planners/Distributors on Open-to-Buys (Budgets), Assortment Planning, & Flows of Goods

Rampage, a division of Charlotte Russe Inc., March 1999 – June 2000 Los Angeles, California
Asst. Buyer - Knit Tops & Bottoms
• Shopped the fashion markets, including stores, shows, and periodicals, for current styles and trends
• Strategize with Divisional Merchandise Managers on forecasting and planning
• Worked with various vendors on Product Development and Promotional Programs

American Rag Compagnie, June 1998 – March 1999 Los Angeles, California
Studio Services Manager/ Store Merchandiser/ Asst. Buyer
• Collaborated with wardrobe stylists, costume designers, and art director regarding studio rentals
• Accommodated clothing, shoes, and house ware for various media, i.e. editorials, commercials, music videos, & movies
• Generated store and window displays to promote various merchandise for the store
• Bought merchandise for the store from various clothing, shoe and accessory vendors

Trilise, Inc., December 1996 – November 1997 New York, New York
Representative - Fashion Styling Division
• Managed a roster of stylists in the division
• Negotiated rates and managed accounts on talents and projects
• Generated and maintained a varied client base in the editorial, advertising, and catalog industry
• Developed special relationships with numerous, established photographers

YM Magazine, September 1995 – December 1996 New York, New York
Assistant Market/ Sittings Editor
• Helped devise fashion and feature ideas and stories for the magazine, catering to young and contemporary women
• Examined trends by going to the fashion market and fashion shows with editors
• Called in accessories and clothing samples from vendors and showrooms for photo shoots

Education:
• University of California, Los Angeles – Biology 1995
• Fashion Institute of Design/Merchandising, Los Angeles – Design 1995
Computer Skills:
• Microsoft Outlook, Microsoft Word, Excel, Powerpoint, Adobe Illustrator, Photoshop, & WebPDM