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KATIE ROWNTREE
RIVERSIDE, CA
(951) 858-6483
KATIE.ROWNTREE@GMAIL.COM

California Baptist University, Riverside
Graduated May 2011
Bachelor of Arts: Business Administration, Magna cum Laude

The Fashion Institute of Design and Merchandising, Los Angeles
Graduated June 2009
Associate of Arts: Visual Communications, Magna cum Laude

PROFESSIONAL EXPERIENCE

The Grove Community Church - Riverside, CA
December 2009–Present
Communications and Marketing Assistant

- Develop internal communication flow plans for campus
promotions and advertising by adhering to the church’s $20
million annual budget for all departments
- Organize all collateral advertising materials and connect
with ministry leaders to maximize strategies that align with
church goals
- Execute effective analysis and decision making to improve
department communication and marketing
- Act as the initial point of contact for new business
advertising and building ventures for the church that include a
variety of campus programs and activities that outreach to the
community and our over 6,000 weekly church member attendees
- Create and develop new ideas with the communications team by
effectively using social media awareness and innovative
technology to make information and campus resources readily
available to members and visitors
- Schedule, organize and update information and advertising on
the church website by working alongside department managers and
the social media department to ensure up to date information is
available and consistent throughout the campus
- Utilize effective decision making to review and oversee the
approval of campus advertising, promotional graphics and
various visual products that align with the church core values

Juicy Couture - Newport Beach, CA
September 2008–December 2009
Sales Specialist

- Executed floor set and visual presentation to meet the
store’s visual standards and directives
- Managed client database and used product knowledge to sell
items to different levels of clientele and became weekly top
seller in the store and district wide
- Consistently used visual merchandising techniques to market
new products by use of color stories, directives and mannequin
styling to raise store revenue

Express - Mission Viejo, CA
July 2007 - August 2008
Sales Lead Manager/Fashion Stylist

- Oversaw retail store operations while regulating sales floor,
associates and quality customer service activities
- Developed learning strategies and plans to achieve sales
through business analysis and action planning to raise daily
sales goals
- Personal fashion stylist to customers to market fully
outfitted looks and raise store’s units per transaction
- Administered product knowledge training among associates by
communicating through monthly meetings

INTERNSHIPS AND FREELANCE EXPERIENCE
Shannon Davidson Productions - Los Angeles, CA
November 2011–Current
Back of House Coordinator/Production Assistant

- Organize and execute fashion shows by working with designers
on fittings through to the final run of show
- Coordinate back of stage production on day of show by setting
up collection, running technical sound and lighting rehearsal,
run of show rehearsal with models and organizing dressers
- Partner with production team and/or on site designer stylists
to finalize looks and complete run of show
- Direct line up of models throughout the show to ensure
collection is executed as planned and portrayed in the proper
scenes

Model Dressers - Los Angeles, CA
November 2007–November 2011
Back of House Production Intern

- Supported coordinators in fittings, gathering looks,
backstage prep, dressing models and set up/tear down of
collections
- Prepared shows for various designers and events such as
Fashion’s Night Out, Mercedes Benz Fashion Week, South Coast
Plaza, St. John, Seven for All Mankind, Monique Lhuillier, Vera
Wang, Louis Vuitton and Oscar de la Renta

William Rast - Los Angeles, CA
February 2009-June 2009
Production and Design Intern

- Compiled design technical packs and excel workbooks for
production costs and contractors
- Collaborated goals daily with production and design team for
new launch of production in Mexico

SKILLS AND STRENGTHS
- Impeccable abilities in marketing, production coordination
and visual design
- Sustainable ability to organize and multi task numerous
projects and responsibilities
- Dependable and detail oriented through effective business
planning and communication
- Proficient in Microsoft Office (Word, Excel, PowerPoint,
Publisher), Adobe Photoshop and Illustrator
- Fast and efficient work ethic with active interest in
learning the newest technologies
- Social Media: Facebook, Twitter, WordPress