Claire Edwards
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- date: 8-12-12
Senior Manager, Design
Disney Consumer Products
March 2006 Present
Glendale, CA
Product development and design for Boys Home department. Collaborate with licensees and internal licensing team to elevate product design and execution. Currently oversee one employee as well as freelancers, copywriters, and outside vendors. Also provide design support to other departments as needed. Previously on Special Projects and New Business Development and Disney Collections teams.
Positions at Disney have all utilized a broad range of skillsincluding brand strategy, graphic design, illustration, textile design, art direction, product development, copywriting, merchandising and display. A key strength is recognizing product, graphic, and illustration trends.
Freelance Designer
Disney Consumer Products
May 2003 January 2006
Burbank, CA
Worked with the New Business Development group to create branding, retail signage, packaging design, product concepts, and apparel graphics for Home and Apparel lines sold at reatailers such as Target, Mervyn\'s and Marshall Field\'s. Was eventually given the lead on projects, directing other freelance designers. Worked with licensees and various lines of business within Disney to maintain consistency and quality of product offering.
Freelance Designer
Kill City
April 2005 October 2005
Los Angeles, CA
Working directly with the apparel designers, created trend-driven branding and graphics for Punk, Goth, and Juniors contemporary lines of apparel.
Senior Designer
Frog Design
October 2000 November 2002
San Francisco, CA
Senior Designer on Branding team, created innovative identity, print, web, product, trade show and interface design solutions for clients such as Alias Wavefront, Napster, Mervyn\'s, Disney, eMotion Mobility, Microsoft Pocket PC, Motorola, and Sun Microsystems. Frog\'s innovative practice of \"Creative Convergence\" allowed for extensive exposure to all design disciplines within the company. Participated in client presentations, led others on the creative team, and was responsible for everything from research, strategy, and concept development all the way through to final production.
Principal
Claire Edwards Graphic Design
July 1993 October 2000
Detroit, MI and San Francisco, CA
In Detroit, specialty was identity systems and print collateral for independent businesses such as clothing and home boutiques, restaurants, nightclubs, hair salons, and art galleries. In San Francisco, expanded clientele to include larger companies such as TiVo, 3Com, ZDTV, Coursenet Systems, Wadsworth Publishing, and 3DO Gaming. Focus was graphic design for print, primarily for collateral, marketing and promotions. Executed multiple projects simultaneously, working with independent copywriters, photographers and printers.
Instructor
College for Creative Studies
September 1996 May 1997
Detroit, MI
Instructor for Concept and Visualization, a foundation graphic design class that stressed the need for a compelling concept as the foundation for successful design solutions. The class also sought to help students develop creative brainstorming and working methods.
Designer
G & G Advertising
July 1989 July 1993 | Southfield, MI
Graphic design for small agency specializing in identity, print, advertising, signage, and marketing for Builder/Developers and local businesses. Responsible for ideas from concept through final production.