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Bernadette Puleo

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  • views: 4130
  • date: 8-8-10
As a working professional of over 30 years in the apparel and related industries, I have used my graphic design skills to create a wide variety of embroideries, prints, packaging, and POP graphics.

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  • Category

    Apparel
  • Market Segments

    Childrens
    Womens
  • Availability

    Freelance
  • Hourly Rate

    $40.00
  • Relocation

    No
  • Technologies

    Adobe Illustrator
    Adobe Photoshop
    Adobe InDesign
  • Schools/Training

    Farmingdale State College
    Fashion Institute of Technology

More Information

Please email me at berndesign@optonline.net for further information.

PROFILE
Seasoned Pro with over twenty years experience in design,
illustration and art direction.

QUALIFICATIONS

DESIGN and MERCHANDISING
• Design licensed and non-licensed graphics for apparel and related products.
• Design graphics for promotional material, sell sheets, fashion stationery,
packaging, POP displays and audio CD’s.
• Plan product development/merchandising plans for children’s apparel and
stationery.
• Research new trends by attending trade shows, participating in shopping trips,
reading trade publications, analyzing sales reports and reviewing product lines.
• Create and plan product development for a soft sculpture novelty gift line
which included design, first patterns, cost analysis, production procedures, sales
management.

ADMINISTRATIVE/SUPERVISORY
• Formulate new organizational systems in order ot improve efficiency of work flow.
• Hire, train, schedule and supervise art, design, productin staff, freelance artists,
sample departments and contract labor.
• Coordinate production schedules by analyzing and improving informational
systems.
• Maintain and re–evaluate department budgets and service contracts.
• Develop and write syllabus for classes taught as Adjunct Professor at Farmingdale

COMMUNICATION
• Act as a design liaison for licensed apparel.
• Assist in sales presentations to buyers for mass merchants such as Wal–Mart.
• Conduct design and merchandising presentations to sales staff.
• Represent product lines at trade shows.

TECHNICAL SKILLS
• Proficient in Mac – Adobe : Illustrator, Photoshop, InDesign, Flash, Dreamweaver.
• Knowledge of generating Tech Packs for overseas manufacturers.
• Thorough knowledge of screen printing, 4–color process, sublimation printing,
embroidery proceses, first patterns, lab dips.

CAREER HISTORY
• Farmingdale State College, Farmingdale, NY
Adjunct Professor - 2008 – Present
Classes taught: Intro to Drawing, Principles of Color , Intro to Calligraphy

• Nassau County BOCES, Long Island High School of the Arts, Syosset, NY
Guest Lecturer - 2007 – Present
Classes taught: Adult Ed Photoshop, Computer Graphics to the High School
students.

• Donray Printing, Parsippany, NJ – Graphic Artist - 1999–2005
• Holt Manufacturing, Inc., New York, NY – Art Room Manager - 1997-1999
• Funstuff, Inc., New York, NY – Art Director/Merchandiser - 1994–1996
• Garan, Inc., New York, NY – Merchandise Manager/Designer - 1994
• D. Glasgow & Sons, New York, NY – Merchandiser/Dept. Supervisor - 1988–1994
• Little Topsy’s, Inc. (LTNY), New York, NY – Art Director - 1985–1988
• Stuffed Again, Inc., Staten Island, NY – President/Originator - 1978–1964
• Pennysaver Publications, Rockville Centre, NY – Layout Artist - 1978
• JCPenney Corporate Headquarters, New York, NY
Layout/Comp/Mechanical Artist - 1973–1978

FREELANCE HISTORY

• Shalom International – General Merchandise and Infant Division
• Gerber Childrenswear
• Continental Accessory Corp./Accessories and Fashion Stationery
• AME
• Crocill Home Furnishings
• Haddad Apparel
• Joe Boxer
• Union Wadding Company – Christmas Tree Skirts
• Honey Pot
• Hemisphere Worldwide Sales
• Grand Knitting Mills – Swimwear Program
• Robar, Inc. – Design and Training
• Little Me
• K&R Sportswear – Swimwear Division
• Baby Boom – Infant Bedding
• LI & FUNG USA – Childrens and Misses Divisions
• The Isfel Co.
• Bees & Jam (Kingsly)
• Dream Apparel

DEGREE
• 2007 FARMINGDALE STATE COLLEGE, Farmingdale, NY Degree: Bachelor of
Technology – Summa Cum Laude, Major: Visual Communications, Honors: Award of
Academic Excellence
• 1973 FASHION INSTITUTE OF TECHNOLOGY, New York, NY Degree: Associate of
Applied Science, Major: Advertising Design, Honors: Academic Excellence

ADVANCE DEGREE
•2011 (in process) MARYWOOD UNIVERSITY, Scranton, PA Degree: Masters of Fine
Arts, Major: Graphic Design

ADVANCED COURSES

PARSONS SCHOOL OF DESIGN
Airbrush on Textiles

FASHION INSTITUTE OF TECHNOLOGY
Woven Design
General Illustration
Computer Graphics

WESTERN SUFFOLK BOSCES
Certificate in Microsoft Word, Excel

DESKTOP AMERICA
Course in Adobe Illustrator, Adobe Photoshop and QuarkXPress

CENTER FOR DESKTOP PUBLISHING
Certificate in QuarkXPress, Certificate in HTML

MEMBERSHIPS

Long Island Craft Guild – Chair of Graphics Media Group
Art League of Long Island
Freelancers Union

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