• Category

    Retail Creative
  • Market Segments

    Visual Merchandising
  • Availability

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New York, NY, August 2003 – present
Graphic Designer + Art Director
basemint is a personal freelance design firm specializing in all forms of branded communication for both print and web. Extensive experience as a design consultant for personal clients as well as long and short-term assignments with design firms and in-house design departments.

New York, NY, September 2008 – November 2008
Freelance Graphic Designer
Designed and produced various print collateral for finance clients such as MetLife, Evergreen Investments, and Charles Schwab International. Tasks included the design of multi-page documents, sales sheets, charts, graphs, and tables.

Estée Lauder
New York, NY, February 2007 – June 2008
Associate Design Director
Executed the concept, design and production of print collateral for new product launches and on-going programs for the global skin care line. Composed and created art work (photography) for collateral in addition to seasonal sales books containing fragrance and makeup products along with promotional sets. Worked closely with photographers, production artists and senior management to ensure quality and efficiency.

Stoeker Creative
New York, NY, February 2006 – January 2007
Graphic Designer
Designed promotional and sales materials, window displays, packaging and hang tags for Tumi luggage. Designed identity (logo and menus) for Ocean and Vine restaurant in Santa Monica Loews Hotel. Designed logo, letterhead identity system and web site for Kaplow public relations. Worked directly with individual clients and vendors involved in production of all pieces.

New York, NY, October 2005 – January 2006
Freelance Graphic Designer
Designed, managed and produced the seasonal sales book. Designed in-house creative reference manual in addition to design and production work for a variety of in-store signs and displays.

Shearman & Sterling, LLP
New York, NY, January 2005 – July 2005
Freelance Graphic Designer
Assisted with corporate re-branding of in-house collateral. Designed and produced numerous posters, invitations, brochures, and other printed materials.

Two Twelve Associates
New York, NY, August 2004 – November 2004
Freelance Graphic Designer
Contributed to the design and production of the NYC2012 Olympic Bid Book, including image selection, management of image retouching, and typesetting.

Carpenter Group
New York, NY, November 2003 – March 2004
Freelance Graphic Designer
Designed and produced a collaborative educational piece for PNC Bank and Sesame Street Workshop. Project included logo design, photo searches and selection, page design, typesetting, and final production.

Short-term Freelance Assignments (New York, NY)

NBBJ, December 2008
Phillips–Van Heusen, July 2008 – August 2008
Point Five Design, August 2005 – September 2005
NYC2012 Committee, October 2004 – November 2004
Elie Tahari, May 2004 – July 2004
Carbone Smolan Agency (Intern), May 2002 – August 2002

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