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Dynamic, entrepreneurial strategist with an emphasis on combining integrity of design, trend forecasting and market analysis to drive multimillion-dollar sales growth in highly competitive markets. Adept at implementing pricing strategies for margins while improving brand recognition. Experienced in overseas and domestic vendor sourcing and manufacturing.Responsible for identifying business opportunities by analyzing competitors and conducting trend and market research. Participate and monitor in viral marketing, social networking and fashion blogging sites to identify new brands. Create and organize archive of trend articles, tear-outs, trim and market intel and provide presentations. Monitoring product development and construction of models to ensure customer timeline and design specification. Provide market intelligence by competitive shopping, attending overseas and domestic trade shows and conducting market research.