Amanda Frazer
- images: 6
- views: 1085
- date: 1-26-09
I spent two years working in the men's department of the Ralph Lauren Michigan Avenue Flagship where I quickly developed a sense of men's fashion and an eye for detail. I maintained the floor and worked with customers to help them find what they were looking for.
From working with Adidas I gained experience building relationships between large retail stores (Sports Authority, Bloomindales, Nordstom) and corporate Adidas. I worked to plan new retail shops, negotiate product placement, and train associates on brand/product knowledge and visual expectations. I often travel the Midwest to work at new store openings and maintain established accounts.
I fully managed the visuals of the luxury Italian retailer Fratelli Rossetti on Michigan Avenue. This included weekly refreshing the 6 windows, the interior, and 3 hotel display cases. I worked with the store manager and Vice President of Retail Operations in New York to discuss merchandising and the direction of the store. I was consistently rewarded for my hard work and received raving reviews.
I also have window installation experience with Macy's on State Street. I worked with a team to install a Tumi+Ducati window and was chosen to design and execute a window for the legendary State Street Holiday windows.