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Isabel Varela

  • images: 18
  • views: 1071
  • date: 4-25-14
Designer/Illustrator with deep industry knowledge and 5+ years of experience in Womenswear and Menswear from concept stage through to market-ready products.

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  • Category

    Apparel
  • Market Segments

    Womens
    Mens
  • Availability

    Freelance
    Permanent
  • Hourly Rate

    Please Contact
  • Relocation

    No
  • Technologies

    Adobe Photoshop
    Adobe Illustrator
    Specs
    Flat Sketching
    Computer Illustration
  • Schools/Training

    Louisiana State University
    École supérieure des Arts Appliqués Duperré
    Miami International University of Art & Design

More Information

Career Profile:
- Versatile, passionate, forward thinking and unique ability to identify new color and fashion trends. Proven ability to interpret, create and oversee styles from concept stage through production to market-ready products in a fast-paced environment. Outstanding blend of expertise in:

- Leadership
- Management
- Communication
- Organization
- Problem Solving
- Presentation
- Negotiation Skills

Areas of Expertise:

- Fabric and Trim Development
- Product Development
- Technical Packages
- Sample Sewing/ Garment Construction
- Hand and Computer Sketching Illustrations
- Flat and Draping Pattern
- Cost Management
- Color Story Creation
- Digital Printing/ Textile Design
- Marketing and Sales Support
- Wardrobe Styling
- Fittings

Experience:

SUIT SUPPLY | Head Tailor / Manager
June 2013 - Present

- Performing and completing alterations and tailor fittings for men. Maintaining product knowledge through an awareness of fit, style, construction, and trends. Ensuring the workload is organized and items are completed by date promised. Creating schedules for seven tailors and ordering supplies to maintain a sufficient amount of tools for the department.

HIGHLIGHTS:
- Hired as temporary and appointed manager of the tailor shop at the new store location in less then 3 months.

- Implemented a more efficient alterations process for quick turnaround and delivery

RECREATION | Designer (Freelance)
August 2012 - May 2013

Developed and designed 40 pieces collection for contemporary womens and mens\' label including tops, bottoms, dresses, and jackets / outerwear from conceptualization to market-ready product. Assisted in brand direction with trend right seasonal materials, trims, styles, and colors. Created draping and flat patterns while managing 8 employees to ensure all parts of production was running at a cost efficient and timely manner to meet deadline. Created technical packages, garment worksheets, bills of materials, and communicate and negotiated with all vendor. Handled all fit corrections. Attended trade shows and provided direction for sales teams.

HIGHLIGHTS

- Improved flow of design and production process by hiring new employees and implemented systems of organizations
- Served as leading designer and 40 designs were selected for development

IZAVEL | Designer (Freelance)
May 2011 - May 2013

Developed and designed contemporary womenswear label for two seasons producing tops, bottoms, dresses, jackets/outerwear with factories in USA. Created 3-year business plan, interpreted brand\'s direction into trend right seasonal
materials, trims, styles, colors, and creating custom digital prints, worked in all parts of production, draping, pattern making, sewing, fittings, and negotiated with all vendors for cost efficient results. Created all marketing materials, social media, and website to enhance brand\'s image. Set-up line preview and buy meetings at several boutiques and attended trade shows to sell the brand.

HIGHLIGHTS
- IZAVEL brand is available at 5 retail locations in the southern region and 2 online sites
- Conquered challenges of creating a start-up brand with limited investments

BCBGMAXAZRIA | Assistant Designer / Concept Design Intern
January 2011 - May 2011

Assisted the concept designer in the design development process and concept for BCBGMAXAZRIA Sportswear. Created various patterns and fabric tecniques to test on styles for the fall collection. Created trend/mood board and managed relationships and work flow between patternmakers, in-house production, design team to final sample. Draped and created patterns for various blouses for collection along with creating tech packs.

HIGHLIGHTS
- Concept Designer chose a few of the patterns and fabric techniques for their fall collection

JUST BRIEFS, INC | Assistant Designer / Production Manager (Freelance)
June 2009 - December 2010

Established client requirements and created final designs using Adobe Illustrator, which also included fittings, Created invoices and order form for client\'s custom orders while maintaining accurate line sheets for each season. Managed relationships and logistics between international and domestic manufacturer, pattern maker, designer, client to deliver products under strict deadlines. Created all marketing material, e-mail advertising campaigns for promotional items and website.

HIGHLIGHTS
- Created 20 designs that were selected for development
- Made numerous invaluable suggestions (Company implemented vast majority of them on most occasions.

ABI FERRIN | Design Assistant/Operations Manager (Freelance)
August 2008 - June 2009

Assisted in the planning, production, and design for Spring 2008 to be shown in New York Fashion Week. Assisted in design development and concept for Fall 2009. Increased revenue and brand image through coordinating sales events and trunk shows, developing press releases along with multiple marketing channels including constant contact, social media, flyers, e-mail campaigns and newsletters. Managed quality control, inventory and shipping and receiving or store orders, individual customer orders, and final products. Communicated between manufacture, pattern maker, designer and client to ensure deadlines.

HIGHLIGHTS
- Implemented internship program by recruiting, interviewing, and hiring students to create efficient work flow in the formerly chaotic environment

Education

Louisiana State University | 2008
B.S. in Apparel Design and Business

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