FASHION INDUSTRY NEWS – MONDAY

Good morning designers!  The Monday edition of the StylePortfolios.com Daily Fix is up and ready for your reading pleasure.  What are you waiting for?  Get a coffee, sit-down and get your day started-off right with the The Daily Fix…

NIKE PARTNERS WITH NEYMAR TO DESIGN AIR JORDAN’S FIRST SOCCER SHOE – Hypebeast
“Neymar’s star just keeps on rising into 2016. Already a regular presence in Nike Football’s marketing campaigns, the Brazilian soccer star is set to lend his name to Jordan Brand’s first venture into the world of soccer. Set to release sometime in Fall 2016, Soccer Bible has reported that the sneaker model in question will be a special edition of the Air Jordan 5 Low, which will be rendered in “a signature colourway both on and off the pitch.” Details are scant as of the present time, but stay tuned for more details to emerge as we progress further into the year.”

KARLIE KLOSS NAMED NEW FACE OF UK’S TOPSHOP – FootwearNews
“Karlie Kloss, the American supermodel who is a former Victoria’s Secret Angel, has been named the new face of British fashion retailer Topshop for Spring/Summer 2016.”

RAY-BAN UNVEILS NEW CLUBROUND STYLE – Hypebeast
“The iconic Clubmaster silhouette from Ray-Ban has long been a staple of the legendary eyewear brand. Drawing on aesthetic cues from the label’s most successful trends of the past year, the Clubmaster and the Round models, the label introduces the perfect hybrid version of the two: the Clubround model. The new offering’s phantos sun shape yields a distinct profile unlike any other and is constructed with premium acetate and metal materials. Finished with a resilient coating, the Clubrounds are a perfect union of form and function. ”

JADEN SMITH STARS IN LOUIS VUITTON’S NEW WOMENSWEAR CAMPAIGN – The Huffington Post
“”The Karate Kid” is also the champion of gender-fluid fashion we always wanted. Jaden Smith is the new face of Louis Vuitton’s womenswear campaign. The series of ads was shot by legendary photographer Bruce Weber, with two of them debuting Sunday on the Instagram of LV’s creative director, Nicolas Ghesquière.”

THE CLOTHING BRANDS THAT COOL TEEN GIRLS LOVE HAVE ONE THING IN COMMON – Business Insider
“Fashion-forward women have discerning tastes. Goldman Sachs and Teen Vogue picked out young women ages 13-29 that they defined as fashion forward (or “It Girls”), and polled these select girls to find out which brands they love the most. What these fashion-forward young people select to be “cool” is also indicative of trends in the retail industry.”