More Information
Madhu loves fashion and ice cream. She reads and writes. She sings and dances. She cooks and dreams. She falls in love all over again with fashion. And ice cream.
SKILLS
Visual composition
Superb eye for styling and colours
Excellent time management
Sewing and hand embroidery
Adobe Photoshop
Corel Draw
CAD
Microsoft Office tools
WORK HISTORY
Intern, Accessory Sales Department Fall 2013 (Current)
Showroom Seven New York, USA
Visual merchandising, interacting and assisting buyers to complete order sheets and tagging & packing merchandise.
Attended Anna Suis show at MBFW S/S14 and assisted at ENK Coterie, the international fashion exhibition.
Visual Merchandising Executive April 2012 to April 2013
Pantaloons Retail India Ltd. Coimbatore, India
Created and maintained powerful windows and in-store presentation of merchandise, in line with brand guidelines and strategies.
Conducted regular floor walks and worked closely with department managers and the warehouse team to maintain and replenish merchandise on the floor.
Trained the store team on design concepts, standard operating procedures, maintenance of overall tidiness and VM principles.
Delivered consistent floor layout upgrades, effective utilization of store space and promoted cross merchandising.
Worked within the budget and coordinated with the vendors concerning installation and dismantling of displays to meet deadlines.
Assistant Manager Design and Freelance Corporate Writer April 2011 to December 2012
HASH Mobile Birmingham, UK
Generated corporate writing material, promotional matter and blog entries.
Designed phone boxes, letterheads, visiting cards, posters, leaflets and promotional hoodies.
Assisted in creating e-advertisements.
Assistant Designer, Style Adviser and Promoter February 2010 to December 2012
Silons UK Birmingham, UK
Designed using flat sketches and resolved construction details to present to customers.
Visual merchandising, maintained the shop floor, inventory management and pricing.
Conducted photo shoots for promotional purposes and designed price tags, visiting cards, envelopes and bags.
Took on the responsibility of heading the store in the absence of the manager.
Intern, Finishing Department Summer 2009
Anupam Textiles Tirupur, India
Intern, Women\'s Wear Designing Department Summer 2008
NaiHaa Retail Pvt. Ltd. Chennai, India
Intern, Merchandising Department Summer 2007
Lakshmi Mills Coimbatore, India
EDUCATION
Master of Arts: Fashion Promotion 2010
Birmingham City University Birmingham, UK
Fashion Writing, Visual Merchandising, Styling.
Received part scholarship.
Bachelor of Science: Fashion Design 2009
PSG College of Arts & Science Coimbatore, India
Sketching, Pattern making, Cutting, Sewing, Surface Embellishing.
Graduated with Honours Dean\'s list.
ACCOMPLISHMENTS
Successfully executed a brand development project that was exhibited in Urban Outfitters, UK.
Graded Commendation for Diploma Stage at BCU, UK.
Designed uniforms for the students of Ethiraj College, Chennai, India for their annual sports event.
Won the First Prize for designing sportswear for kids at PSG CAS.
