Gregory Allen
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- views: 16002
- date: 9-24-24
- Region(s):
- Northeast, All Regions
Gregory Allen
Manchester, VT
(c) 718.757.1139
gregoryjallen@gmail.com
PROFESSIONAL EXPERIENCE
GREGORY ALLEN CREATIVE SERVICES
Principal / Creative Director
Clients include Levi Strauss & Co., L.L. Bean, RTIC, Izod, Barbour, Orvis, Maxim Magazine, Bobby Jones Golf, Jack Nicklaus Sportswear, J. Hilburn, Astor & Ivy, Jeffrey Banks Design and Latina Magazine.
THE ORVIS COMPANY, Sunderland, VT
Design Manager - Retail
• Collaborate with creative, marketing, and merchandising teams to develop omni-channel design strategies across all categories.
• Manage, direct, and mentor a design team responsible for all retail marketing print and digital collateral, social media, product packaging, trade show design, event design, and branding.
• Lead creative direction for store design, collaborating with external partners and internal teams.
• Directed apparel graphics program and manged a team of internal and external designers. Achieved nearly 2000% category growth through Spring 2020.
• Plan and direct photo and video shoots.
Senior Designer - Brand and Campaigns
HARTMARX SPORTSWEAR, New York, NY
Director of Graphics/Creative Services
• Oversaw concept, design and production of graphics, trims, packaging, catalog, advertising, web and marketing materials for all brands including Jack Nicklaus, Ted Baker and Austin Reed.
• Concept development, creative direction, casting and styling for seasonal Jack Nicklaus Sportswear advertising campaigns.
• Managed internal and external design teams.
• Collaborated with merchandising, marketing and product development teams to develop and maintain visual consistency for all Hartmarx sportswear brands.
• Managed retail store design, including the rendering of fixture, signage and layout concepts to be executed in collaboration with retail design partners.
NAUTICA INTERNATIONAL, New York, NY
Graphic Design Manager
• Developed and oversaw production of seasonal graphics and packaging
for Nautica sportswear, swimwear, outerwear, activewear, tees,
licensed products and Nautica Jeans Europe.
• Worked with creative director to develop seasonal concepts and presentation
boards for fashion and graphic designers.
• Conceptualized and designed in house advertising,
marketing materials and promotions.
• Traveled to mills to oversee production.
• Managed junior designers
NAUTICA SPORT TECH, New York, NY
Senior Graphic Designer
• Created and implemented new brand identity.
• Developed all division graphics.
NAUTICA INTERNATIONAL, New York, NY
Graphic Designer
• Developed seasonal graphics and packaging for Nautica sportswear,
swimwear, outerwear, activewear, tees and licensed products.
TRAVEL DYNAMICS INC., New York, NY
Senior Designer
• Designed two and four-color brochures and magazine inserts.
Professional Ski Instructor & Freestyle Coach, Stratton Mountain, VT
Education
The University of Vermont Burlington, VT
B.A. Studio Art/English Literature, May 1994