• Category

  • Market Segments

  • Availability

  • Relocation

  • Technologies

    Int. travel
    Trend spotting
  • Schools/Training

    AA in Graghic Design

More Information

Director of Production 3/12 - Current
Alp-n-Rock Apparel – San Marcos, CA
EXECUTE on time, top quaility domestic and import production and development, sourcing, vendor management and logistics

Owner / Consultant / Designer Current
C. Godfrey Designs. - San Juan Capistrano, CA
PROVIDE cutting edge Brand Consultancy, Freelance Design, Development, and Production
Clients Include – SLEDNECKS, Harvest, USMC, Pacific Sunwear, HIC, LOST, REEF, No Fear, Arctic Cat, Bluetorch, LAMAR, The REALM (Japan), SMP, World Jungle, T&C, Katin, Faith Riding Co. and more…

Design/Product Manager 1/10 – 5/11
RHYTHM, USA - Irvine, CA
PROVIDED cutting edge Design, Development and Production and played an integral role in bringing RHYTHM into the US market

Dir. Of Design 3/07 – 5/09
Perry Ellis (Redsand, Gotcha, MCD) - Irvine, CA / Miami, FL / London
RE-INVIGORATED the look of each brand and strategized their introduction into the mid-tier market.

Director of Design and Merchandising 1/06 – 3/07
BEAR Surfboards (Apparel & Outerwear) - Costa Mesa, CA / Bologna, Italy
CONCEPTUALIZED and ORCHESTRATED the brands re-introduction into the global market.

Dir. Of Design & Merchandising (Apparel) 1/02 – 8/04
AIRWALK Apparel and Outerwear – Cerritos, CA
RE-ORGANIZED AND LAUNCHED AIRWALK Apparel and Outerwear into the main stream market

• Strategize and direct the look and feel of each brand and keep it consistent from season to season
• Design all categories (Bottoms, Board shorts, Knits, Wovens, Denim, Outerwear, Jackets, Fleece, Accessories, etc.)
• Develop story boards and color direction
• Develop seasonal line plans and budgets
• Collaborate with Art Department, merchandising team and global brand partners in key design and marketing initiatives and brand presentation
• Manage and organize workflow of tech packs and artwork from design to development
• Conduct design approvals for domestic and international licensees
• Oversee other designers and multiple outside freelance artists
• Oversee catalog design and production
• Gather inspiration, research, and feedback to merchandise and design product that is relevant to the core customer by travelling to global markets
• Obtain market feedback from sales staff and analyze sales reports
• Present and educate sales staff on seasonal line breaks
• Present seasonal lines to buyers at trade shows
• Pre-line seasonal line breaks with sales manager at Major Accounts
• Make sure that all sales samples are on time and sales price point and margin goals are met
• Source and work with vendors on new styles, fabrics and pricing
• Complete all styling and fit comments in a timely manner
• Maintain up to date fit and style tech packs

Core Competencies:
• 18 Years of design / development experience (Surf, Skate, Snow)
• Passion to inspire and engage through design
• Strong work ethic and high attention to detail
• Excellent time management and organizational skills.
• Strong knowledge of fabrics and construction
• Strong understanding of the relevant customer (Fabric & graphic trends, garment fits, pricing)
• Excellent communication skills, both internal and to overseas factories
• Illustrator, Photoshop, Excel, Word (MAC platform)

• AA Graphic Design – Saddleback College (1992)
• Currently studying SIX SIGMA (DFSS)

Send a message to

  • This field is for validation purposes and should be left unchanged.