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Alana Aldrich

  • views: 2653
  • date: 10-9-19
An accomplished Apparel/Fashion Professional in creative, technical and managerial domains with many years of successful experience in design, product development and merchandising. Creative and innovative with strong and developed expertise in domestic a
  • Category

    Apparel
  • Market Segments

    Womens
    Tabletop
  • Availability

    Freelance
    Permanent
  • Hourly Rate

    85.00
  • Relocation

    Yes
  • Technologies

    Premium Denim
    Better Junior
    Contemporary
    Collections
  • Schools/Training

    Parsons School of Design
    Pratt Institute
    Art Institute of Atlanta
    Stephens College
    Westminster School

More Information

LEAD DESIGN, VINCE CAMUTO NYC., NY.2010-2011
• Implemented design and merchandise for Premium Contemporary Women’s Denim based collection• Categorized product for better Department Stores with subdivisions of all Sportswear, Core Denim, Fashion Basic product and Fashion Deluxe product. • Understood and executed the subtle differences within design of each subdivision. • Headed and coordinated department of freelance designers, graphic artists, and technical designers, overseeing all efforts and facets. • Maintained strong communication relations with all factories overseas and domestic. • Sourced and developed all fabrics and trims, involving travel to Europe and the Far East, exploring options for innovative new fabrics and wash treatments. • Directed all fittings and oversaw all materials necessary for production, from conception to pre-production. • Oversaw all promotional materials, packaging, catalogues, and photography styling.
DESIGNER, THE JEAN COALITION 2006-2010
• Initiated TJCLLC as a design studio offering services of an international quality and style. The fusion of culture and technology as the underlying vision, providing a \"conception to product\" formula versed in all areas of Women’s, mens\', and Contemporary, Premium, and Better Junior\'s markets; A young womens\' collection that supports the multi-dimensional concept mix of weekend/friday dressing, and denim jeans-oriented merchandise. • Designed, coordinated and initiated new division’s for Jones, Lana Weiner, Todd Oldham, Steve Madden, Mudd Jeans and lisenced products, Plugg Jeans, Earl Jeans premiere Collection’s and launching new divisions throughout the USA.
• Merchandised and executed the womens contemporary wholesale Denim and Sportswear collection for the US and Canada • Sourcing of domestic and imported fabrications, which involved travel to Paris, Milan, Rome, and Far East. • Directed design direction and support staff in US, Canada, as well as factories in Far East, both on location and from NY. • Organized all promotional materials, packaging, catalogues, fashion shows, and photography styling for the US and Canada.

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